Aoarashi is a matcha product from Marukyu Koyamaen, one of Japan's most prestigious tea producers with over 300 years of history in Uji, Kyoto.
Brand Background
Marukyu Koyamaen has been producing premium Japanese tea since the early 18th century (founded 1704) and is favored by local cafes, tea rooms, and confectionery shops in Japan.
Product Details
Grade and Quality
- Entry-level ceremonial grade matcha
- Suitable for making usucha (thin tea)
- Higher quality than culinary grade but more affordable than premium ceremonial grades
Flavor Profile
- Refreshing flavor
- Bold and slightly bitter
- Balanced taste
- Excellent for making matcha lattes as well as baking
Name Origin
Marukyu Koyamaen named this tea "Aoarashi," inspired by the slightly strong wind blowing through fresh green leaves during early summer.
Characteristics
- Color: Bright green
- Texture: Fine powder
- Use: Versatile - works for traditional preparation, lattes, and culinary applications
- Origin: Uji, Kyoto, Japan
Positioning
Aoarashi is Marukyu Koyamaen's most economical ceremonial-grade offering, making it an excellent entry point for those new to high-quality matcha or for daily consumption where premium ceremonial grade would be cost-prohibitive.
Availability
Widely available through various retailers globally in 40g and 100g sizes.
Recommended For
- Beginners to ceremonial matcha
- Daily drinking
- Matcha lattes
- Baking and cooking where ceremonial quality is desired but top-grade is unnecessary